Google’s latest search engine update (code name: Panda) caused a ranking drop for many websites. Google wants to reduce the rankings of low-quality content in the search results.

Google has published some questions that will help you to judge the quality of your site:

Can your web page content be trusted?

  • Would you trust the information presented in your article?
  • Is the article written by an expert or enthusiast who knows the topic well, or is it more shallow in nature?
  • Would you be comfortable giving your credit card information to the site?
  • Is the site a recognized authority on its topic?
  • For a health related query, would you trust information from the site?
  • Would you recognize the site as an authoritative source when mentioned by name?
  • Is the website the sort of page you’d want to bookmark, share with a friend, or recommend?
  • Would users complain when they see pages from the site?

Read More : Google Panda: Google’s new quality requirements Checklist

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